Privacy Policy

Thank you for visiting the Web site ("the Site" or "") and reviewing our Privacy Policy, effective August 21, 2017. We take your privacy very seriously! Please read the following policy to understand how your personal information will be treated as you use


This Privacy Policy (the "Policy") governs your use of and describes the information we collect from you and what may happen to that information. For example, this Policy will let you know what types of information we collect from you; what cookies and IP addresses are and how they are used; how your information is used; who is collecting your information; with whom your information may be shared; what options are available to you regarding collection, use, and distribution of your information; how you may use other users' information ("Users"); the types of security precautions in place to protect against loss, misuse, or alteration of your information; how we protect children's privacy; and other things you should know about your online privacy.

Please note that we review our privacy practices from time to time, and that our practices are subject to change. We ask that you periodically review this page to ensure continuing familiarity with the most current version of our Privacy Policy. All amended terms shall be automatically effective after they are posted on the Site.

By visiting the Site, you agree to be bound by the terms and conditions of this Privacy Policy. If you do not agree with the terms of this Privacy Policy, please do not use or access the Site.

What Personally Identifiable Information does collect?

The primary purpose of collecting information from you is to have your important contact, medical and other personal information in your account so we can make it available to emergency responders during an emergency situation. Generally, collects personally identifiable information in two ways. Some information is gathered when you register for a new account and is required so that you may have full access to the Site and the services. This includes your name, a self-selected password, your address, your phone number, your date of birth, your email address, and at least one emergency contact person. There are also optional fields, such as your vehicle, medical, and insurance information, that you may include if you wish but which are not required however, not providing the information may have an impact on an emergency responder being able to access your information (i.e. without vehicle information a responder cannot access your information through a license plate number). When you make a purchase from us to become a member of our service, we will also collect your credit card information to process the transaction and may ask you to send us additional information in order to complete your purchase. Where possible, we indicate which fields are required and which fields are optional. It's your decision whether you want to share personally identifiable information with us. We also collect personal information when you report a problem or issue with our services through the Site's feedback form or contact form. If you contact in any form, we may keep a record of that correspondence.

Wherever collects personal information we make an effort to include a link to this Privacy Policy on that page.

What are IP Addresses and how does use them?

When your web browser requests a web page from another computer on the Internet, such as, it automatically gives that computer the address where it should send the information. This is called your computer's "IP address." (IP stands for "Internet protocol.") For many users accessing the Internet, the IP address will be different every time you log on. We record the IP Addresses that access along with related information such as your browser type and operating system. This information helps us, in part, learn about the geographical distribution of our website visitors and the technology they use to access our site so that we can improve our Site.

What are "cookies" and how does use them?

Data collection devices, such as "cookies," are used to store, and sometimes track, information about you. Generally, these cookies help provide personalized services and promote trust and safety. A cookie is a small file containing a small amount of data that is sent to your browser from a web server and placed on your computer's hard drive to assist us in providing our services. All pages on the Site where you are prompted to login or that are customizable request that you accept cookies. Cookies are only read by the server that placed them and are unable to execute any code or virus. Most cookies are "session cookies," and are automatically deleted from your hard drive at the end of a session.

More specifically, we use cookies to remind us of who you are and to access your registration information in order to deliver to you a more personalized service. This cookie is set when you register or "Sign In" and is modified when you "Sign Out" of our services. We also may use cookies to measure your visiting patterns in the aggregate. We use this data to understand how our users' habits are similar or different from one another so that we can make each new experience on a better one. We may also use this information to better personalize the content and information that you and other users will see on our Site. You are always free to decline our cookies if you wish and if your browser permits, however please know that you may not be able to Sign In or access all of our features and services if you choose not to accept our cookies.

How does use my information? uses your information to inform emergency responders, medical providers, and law enforcement officials when contacted by them in the event you are involved in an incident that requires them to have your information and to inform you when your information is accessed. We also use your personal information to process your purchase of a membership, manage and monitor your membership with us; communicate with you via email, text, and/or phone if we need to contact you; resolve disputes; troubleshoot problems; help promote safe interactions between users of and emergency responders; detect and protect against error, fraud, or other criminal activity; and enforce our Terms of Service Agreement.

Who is collecting information?

When you are using the Site and are asked for personal information, you are sharing that information with alone, unless we specifically state otherwise.

Please be advised that Web Sites to which may link may collect personally identifiable information about you when you interact with them. The information practices of those Web sites linked to are not covered by this privacy statement and you should be sure to check the policies of those Web sites to before disclosing your personal information to them.

With whom does share my information?

We understand that your privacy is important. Generally, will not disclose your personally identifiable information unless we have your permission or under certain circumstances, such as those described below.

When Contacted by an Emergency Provider: The purpose of is to quickly get your contact and other personal information to emergency responders in the event that you are involved in an accident, medical emergency, or other situation where you are not able to relay your personal information directly. To that end, in the event that an approved emergency responder contacts us with a validated request for your information, we will share it with them subject to the limitations set forth in our Terms of Service Agreement. Whenever an emergency responder accesses your personally identifiable information we will notify you by the method you have selected in your account so that you will know that your information has been viewed.

Third-Party Service Providers: We may employ other trusted companies to perform functions on our behalf. Examples include processing credit card payments, order fulfillment, sending e-mail, analyzing data, and providing marketing assistance. Those trusted third party service providers have access only to personal information needed to perform their functions, but may not use it for other purposes.

Third Party Data & Data in the Aggregate: Aggregate data (data gathered across all user accounts) may be gathered in a non-personally identifiable form to build higher quality, more useful online services by performing statistical analyses of the collective characteristics and behavior of our visitors, and by measuring demographics and interests regarding specific areas and services of the Site. Aggregate data may be disclosed in a non-personally identifiable manner to third parties. However, no personal information that could be used to identify you personally is disclosed in these situations.

When the Law Requires it: If we receive a subpoena, court order, or other legal process that requires that we disclose information about a User, we must comply with it and will disclose the required information.

Business Transaction: reserves the right to transfer any and all information that we collect from visitors and Users, or that we otherwise collect concerning or in connection with the Site, to a third party in the event of a sale or other transfer of assets or of any portion of our business. In the event enters a business transition, such as a merger, acquisition by another company, or sale of all or a portion of its assets, your personally identifiable information may be among the assets transferred.

Other: We may disclose account information where we have reason to believe that disclosing the information is necessary to identify, contact, or bring legal action against someone who may be violating's Terms of Service Agreement or may be causing injury to or interference with (either intentionally or unintentionally)'s rights or property, other Site users, or anyone else that could be harmed by such activities. may disclose or access account information when we believe in good faith that the law requires it and for administrative and other purposes that we deem necessary to maintain, service, and improve our services.

We cannot ensure that all of your private communications and other personal information will never be disclosed in ways not otherwise described in this Policy. For example, as stated above, we may be forced to disclose information to the government or third parties under certain circumstances, third parties may unlawfully intercept or access transmissions or private communications, or users may abuse or misuse your personal information that they collect from the Site. We use industry standard practices to protect your privacy, however, we do not promise, and you should not expect, that your personal information or private communications will always remain private.

What are my choices regarding collection, use, and distribution of my information?

If you choose to create an account on the Site, use the services we provide, or make a purchase, you will need to disclose certain information as specified above. will send you email upon registration with the Site. may also send you email from time to time, including but not limited to notices regarding access to your information, confirmation emails for any correspondence initiated by you through the Site, and receipts for purchases made on the Site.

How may I use other users' information?

The Site allows emergency responders to get personal information about our Users in the event of an emergency and agree to only use the information on the Site for that purpose and no other. Emergency responders agree not to use such information for any improper purpose. Further, recognizing the global nature of the Internet, you agree to comply with all applicable local laws and rules regarding online conduct and privacy, as well as content. Specifically, but not as a limitation, you agree to comply with all applicable laws regarding transmission of technical and personal data exported from the United States or the country in which you reside.

What security precautions are in place to protect the loss, misuse, or alteration of my information?

Your account is password protected so that only you have access to this personal information. We recommend that you do not disclose your password to anyone. will never ask you for your password in an unsolicited phone call or unsolicited email. If you choose to share your email address and password or your personal information with third parties, you are responsible for all actions taken with your account and therefore you should review that third party's privacy policy. If you lose control of your password, you may lose substantial control over your personal information and may be subject to legally binding actions taken on your behalf. Therefore, if your password has been compromised for any reason, you should immediately change your password.

Whenever handles your personal information, we take steps to ensure that your information is treated securely and in accordance with the relevant Terms of Service Agreement and this Policy. We use procedural and mechanical safeguards to protect your personal information against loss or theft as well as unauthorized access and disclosure to protect your privacy. Unfortunately, however, no data transmission over the Internet can be guaranteed to be 100% secure. We cannot, therefore, warrant or ensure the security of any information you transmit to us or from our online products or services, and you do so at your own risk. Once we receive your transmission, we make our best effort to ensure its security on our systems.

How are children's privacy protected?

Although family member's may include information about their minor children within their account, is not designed or intended for persons under the age of 18 without their parents' permission assistance. If you are under the age of 18, you are not authorized to use the Site, submit information to, or create an account with us.

Additional Information

Any questions regarding this statement should be directed to us through the use of our Contact page, which can be found at

This Policy is the sole authorized statement of's practices with respect to the online collection of personally identifiable information and the usage of such information.